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South East Europe
Meetings Industry Magazine

Category Archives: No. 4/2009 (III.)

The 3rd International Forum on Apitherapy and Apiquality

Healthy with the Bees

čebele 1

The Apimondia International Federation of Beekeepers’ Associations chose Slovenia to host the 3rd Apimondia International Forum on Apitherapy and Apiquality. This event, which is an important recognition of the Slovenian Beekeepers Association and a confirmation of our excellent organisation of the Apimondia 2003 congress in Ljubljana, will take place from September 28th to October 3rd …

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Estoril Congress Centre, Portugal

How to B green

ESTORIL B Green

In 2008, Estoril Congress Centre, located on the Estoril Coast, just 20km from Lisbon International Airport, in Portugal, committed to a vision of sustainability in inhouse procedures and all business events held in the venue. Understanding the important role it plays within the region, the ECC extended its commitment towards the region and has been …

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Danica Ceranic, Montenegro Convention Bureau

Who are the Names behind Successful Meetings in the Region?

Danica Ceranic

The Montenegro Convention Bureau is a public/private partnership with the objective of maximising the potential for Montenegro in the meetings and incentive markets. It is the focal point for information and advice in a country where new facilities and improved infrastructure are being developed at a great pace. It is a “one stop shop” offering …

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ROI for non-believers

Elling Hamso

“We create emotions and memorable moments” an event manager told me recently, “you can’t measure ROI on emotions”. I know there are many who simply don’t believe that you can measure the Return on Investment from events; it is simply too difficult. Either you believe the event to be effective or you don’t, you have …

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A Word from the Editor

Quality and Unique Services Should Be the Competitive Advantage

A colleague from Switzerland, who visited one of the tourist exhibitions, recently came to Slovenia for the first time. I have been following his work for a while now and our meeting was marked by thoughts on the current situation in the region’s meeting industry. One of the characteristics of meetings professionals is that we …

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Interview with Jure Apih, President of the Golden Drum Festival

Flag-Bearers in Repose

Jure Apih1

How did the idea of Golden Drum develop and how did you manage to position the festival among the biggest and most important of its kind in the world? JURE APIH: The Golden Drum came to life upon Slovenia’s independence, when we realised that Slovenia is too small for healthy competition to evolve. We realised …

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Column

Can Site Selection Service Providers Really Make A Difference?

Bob Gilbert

Budget cutbacks and reduced meetings staffs, the desire to have more transparency in meetings procurement, the lack of pricing discipline in the marketplace and concerns over the perception of meetings are all driving organisations to think about outsourced site selection. If ever there was a time to consider using the services of a site selection …

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Column

How to become a Master?

Marko Knez

Once, a long, long time ago, the work from an individual field was entrusted into the hands of a person who was skilled in this line of work and who was recognised by his surroundings as a master. The process of obtaining this status was something special. Today, it no longer has the appropriate meaning …

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Column

What next for destination marketing?

Paul Kennedy

Budget cutbacks and reduced meetings staffs, As the very early stages of the global economic recovery are appearing (well, in the USA, France and Germany), business managers and their sales and marketing colleagues are, or if not, should be, considering how marketing activities can be given fresh impetus. What seems clear to me is that …

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Column

Exorcism

Rok Klančnik

It has been about a year now since destination managers have been turning the global economic crisis in our hands like a Rubik’s Cube. Even better: like hot chestnuts. Last October, we all agreed that every crisis can also be an opportunity, but we had no real answers on how to materialise those opportunities. A …

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